ISOM-826

Course Number

ISOM-826

Course Name

E-Commerce Strategy

Course Credits

3.00-

Description

’This course introduces the various technologies associated with electronic commerce. Provides an understanding on how organizations utilize these technologies for the fulfillment of goals and to provide a competitive advantage. Focuses on the business implications and impact of Internet technologies, ensuring an appropriate fit between an organization’s goals and its use of this tech- nology, and strategies for leveraging E-Commerce. Prerequisite: MBA 740 or MBA 670.’