Ryu, Sungmin and Nizam Aydin (2008), “A Cross National Study of Manufacturers Power Structures and Control Mechamisms: The Moderating Effect of Group Orientation Culture,” Industrial Marketing Management, 37 (7), 758-766.

Bao, Yongchuan (2008), “Vaporware: A Tug of War Between Market Freezing and Cannibalization” International Journal of Technology Marketing, 3 (2), 116-136.

Chelariu, Cristian and Rodney Stump (forthcoming), “A Study of Work Family Conflict, Family-Work Conflict, Job Stress, and Turnover Intentions Relative to the Contingent Effect of Self-Efficacy of Retail Salespeople in a Transition Economy,” European Journal of Marketing.

Julian Cayla and Giana Eckhardt (2008), “Asian brands and the shaping of a transnational imagined community,” Journal of Consumer Research, 35 (2), 216-230.

Ladik, Daniel M. and David W. Stewart (2008), “The Contribution Continuum,” Journal of the Academy of Marketing Science, 36 (2), 157-163.

McCabe, Catherine (2008), “Gender Effects on Spectators’ Attitudes Toward WNBA Basketball,” Social Behavior and Personality: An International Journal, 36 (3), 347-358.

Venkatraman, Meera and Teresa Nelson (2008), “From Servicescape to Consumptionscape: A Photo-Elicitation Study of Starbucks in the New China,” Journal of International Business Studies, January, 39 (6), 1010-1026.

Wilson, Elizabeth J., Michele D. Bunn, and Grant Savage (forthcoming), "Anatomy of a Social Partnership: A Stakeholder Perspective," International Marketing Management.

Wheeler, David and Susan Atherton (forthcoming), "Marketing Innovations and the Effect of Patent Reform on Planet Patents," Journal of Business and Behavioral Sciences.