Robert Rosenthal, PhD

Associate Professor & Chair, Advertising, Public Relations & Social Media

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Robert E. Rosenthal, Ph.D. is Chair of the Department of Advertising, Public Relations, & Social Media at Suffolk University in Boston. He was also Chair of the Communication and Journalism department for 22 years. An award-winning professor, “Dr. Bob” teaches exciting and innovative undergraduate and graduate courses in the areas of political communication, popular culture, advocacy and public policy, persuasion, and leadership. He has also taught courses in the Suffolk Executive MBA program. His administrative background includes working on teams concerned with strategic planning, reaccreditation, finance and budgets, assessment, marketing, and faculty issues.

In addition to his duties at the University, Dr. Bob has been an international business consultant specializing in strategic communication for more than 30 years. In this capacity he has worked with major energy and communications firms, financial institutions, technology and construction companies, and government agencies to develop strategic communication messages and campaigns as well as individual executive's communication competencies. His counsel has been sought on topics such as deregulation, proposed private infrastructure projects, media relations, and strategic planning.

A specialist in the field of Political Communication, Dr. Bob has made more than 100 television and radio appearances as an analyst, providing insights into Massachusetts and national politics, journalism, advertising, and popular culture. An avid skier, golfer, and sports fan, he has developed innovative educational and training programs combining physical activities with Leadership Development. Dr. Bob received his B.A. cum laude from Boston College and his M.A. and Ph.D. in Communication from Bowling Green State University of Ohio.


  • PhD, Bowling Green State University
  • MA, Bowling Green State University
  • BA, Boston College
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Courses Taught

  • ADPR-101 - Intro to ADPR
  • ADPR-285 - Media and Pop Culture I
  • ADPR-491 - Special Topics: Leadership
  • ADPR-503 - Experiential Learning in Comm
  • ADPR-510 - Independent Study
  • ADPR-691 - Special Topics - Persuasion
  • ADPR-704 - Issues in Communication
  • ADPR-735 - Persuasion Theory
  • ADPR-736 - Advocacy and Public Policy
  • ADPR-740 - Political Communication
  • ADPR-763 - Leadership