Rosalynn Vasquez, PhD

Education

• Ph.D. in Media & Communication, Texas Tech University
• Master of Business Administration, University of Dallas
• Bachelor of Science in Journalism, Texas A&M University

Research Interests

As a proud Latina scholar and teacher, I draw on my 15 years of public relations leadership experience to shape a research agenda and teaching philosophy centered on advancing diversity, equity, and inclusion (DEI) in both the industry and higher education, with emphasis on sustainability, ethics, leadership, and pedagogy.

Teaching Philosophy

I create inclusive, active learning environments that empower students to apply public relations skills in real-world contexts, develop key professional and interpersonal competencies, and lead as confident, ethical contributors. I teach across the PR curriculum, from foundational undergraduate courses to graduate seminars in DEI and strategic communications.

Professional Activities and Affiliations

• PRSSA co-chair, Boston chapter of Public Relations Society of America
• PRSSA faculty advisor, ADPR Department at Suffolk University
• ADPR fellowship advisor, Future Voices Collective
• Advisory board, International Public Relations Research Conference
• Editorial board, Journal of Public Relations Education
• DEI committee, Commission on Public Relations Education
• Scholarship committee and board member, Hispanic Public Relations Association

Awards and Honors

• 2025 Top Ethics in PR Pedagogy Award (Arthur W. Page Center for Integrity in Public Communication)
• 2025 Top DEI Research Paper Award, 1st Place (AEJMC, PR Division)
• 2024 Top Teaching Paper Award, 2nd Place (AEJMC, PR Division)
• 2024 Page/Johnson Legacy Scholar Grant for Ethics Training
• 2022 Page/Johnson Legacy Scholar Grant for Sustainability Communication
• 2020 Page/Johnson Legacy Scholar Grant for Organizational Listening

Selected Publications

• O’Neil, J., & Vasquez, R. A. (2026). The Role and Value of Senior Communicators in the AI Era: Ethical Guardians, Relationship Champions, Trainers, and Strategic Advisors. Corporate Communications: An International Journal. 
• Vasquez, R. A. (2025). Examining AI’s Role and Influence in DEI Creative Content. In R. Luttrell & A. A. Wallace (Eds.), Public Relations and the Rise of Generative AI. Routledge. 
• Topić, M., Vasquez, R. A., Eng, N., & Merle, P. (2025). Job Satisfaction and Career Adaptability through the Lenses of Bourdieu's Theory of Practice and Theory of Elites: A Comparison of U.S. Hispanic and Non-Hispanic Communication Professionals. Journal of Communication Management. 
• Tefertiller, A., Vasquez, R. A., & Brammer, M. (2025). The Kids are Alright: Examining How U.S. Public Relations Students Ethically Navigate Artificial Intelligence. Journal of Public Relations Education. 
• Vasquez, R. A., Logan, N., Sisco, H. F., & Place, K. R. (2024). Actualizing the DEI Mission in U.S. Public Relations Classrooms. Journal of Public Relations Education, 10(1), 133-149. 

Personal Website

• https://scholar.google.com/citations?hl=en&user=QBdpFAUAAAAJ