Master of Science in Marketing

The only graduate marketing program offered in the heart of downtown Boston, Suffolk's Master of Science in Marketing (MSM) builds your skills while connecting you with resume-boosting internships and career opportunities across the city.

in as few as 9 months

in as few as 16 months

30* Credits

*Students with prior marketing coursework and relevant internship/work experience will complete 30 credits. Students without marketing experience or who did not earn a B or better in certain courses in the last 7 years may need to complete an additional 6 credits.

Suffolk’s STEM-designated MS in Marketing program provides you with the knowledge and tools to make smart, strategic decisions in a rapidly changing marketplace. Learn how to sustain meaningful and valuable customer relationships, develop new markets, build distinguished brands, and create successful public and private enterprises—giving you a competitive edge in any sector.

In as few as 9 months (full-time) or 21 months (part-time), you’ll gain the business marketing fundamentals and expertise to accelerate your career growth. Our MSM graduates go on to pursue rewarding and successful marketing careers, including CMO roles.

While earning your Master's in Marketing at Suffolk, you'll:

  • Learn from professors who are both industry leaders and accomplished scholars
  • Study from a dynamic curriculum centered on fundamental topics including market research and analytics, product management, strategic sales management, and more
  • Learn academic frameworks and practical approaches in marketing through our newly launched X-Lab
  • Benefit by working on real-world consulting projects for leading companies seeking solutions to their strategic marketing challenges
  • Have access to an extensive professional network of alumni and local industry leaders during, and after, your time at Suffolk

Success after Suffolk

Here’s a sampling of our recent graduates’ current job titles and employers.

Research Analyst
Dig Insights
Insights Executive
Kadence International
Account Executive
Stephen Gould
Brand & Marketing Coordinator
Beth Israel Lahey Health
Product Marketing Specialist
Talent Acquisition Marketing & Branding Manager
Boston Consulting Group
Paid Search Analyst
Havas Media Group
Market Research Analyst
International Game Technology
Social Media Content Creator
Ring Communications, LLC
Consumer Insights Specialist
TJX Companies, Inc.
Qualitative Insights Analyst

Alumni Perspectives

Master's in Marketing Program Overview

The Curriculum

Our innovative, STEM-designated MS in Marketing combines foundational marketing principles with emerging industry trends. With courses focused on marketing analytics, research methods, and practical hands-on learning through client consulting projects, you’ll be prepared to pursue roles in customer insights, digital marketing, and strategic marketing management. Additionally, the program's experiential requirement via a practicum or internship and optional travel seminars give you opportunities to acquire additional experience and qualifications in real-world settings.
View the MSM Curriculum

MSM Concentrations

Develop your analytical skills further and gain the professional expertise that top firms demand by choosing one of the four concentrations within the Suffolk Master of Science in Marketing program. Each of these help you gain the skills and knowledge to distinguish you from the pack with a future-focused skill set.

Marketing intelligence has become a crucial tool for organizations to make accurate and confident decisions in their marketing strategies. In this concentration, students will focus on establishing this competency by deepening their knowledge and application in key topics such as research design, qualitative and quantitative data analysis, insights visualizations, and data-driven marketing strategies.

Digital strategies are ubiquitous to any organization's marketing efforts. In this concentration, students will focus on establishing this competency by deepening their knowledge and application in key topics such as digital marketing analytics, content marketing, social media management, and website design.

As more organizations adopt a customer-centric mindset, hiring talent that prioritizes the customer experience (CX) has become a common practice. In this concentration, students will focus on establishing and improving this competency by deepening their knowledge and application in key topics such as customer centricity, design thinking, user experience (UX), experimental designs, and neuromarketing.

Artificial Intelligence (AI) is an increasingly important component of market offerings and marketing best practices. In this concentration, you will learn how to better understand AI, its strategic use in marketing, and its impact on marketing practice. Students will also develop skills with AI-powered applications and use them to complete projects and inform marketing decisions.

4+1 Program

Our 4+1 programs are just as flexible, practice-oriented, and network-driven as our undergraduate programs, but you earn your advanced degree at an accelerated rate. If you’re a senior working towards an undergraduate business degree or a recent graduate, you may qualify to earn your Master of Science in Marketing (MSM) in as few as 9 months, or your MSM/MBA, or MSM/MSBA in as few as 16 months. Learn more about our 4+1 programs

Experiential Learning

Advising & Other Resources

Our Graduate Student Services team is here to support you every step of the way. From application advising to financial aid counseling and international student resources, we provide a wide range of services to help you get the most out of your business education. You’ll also have the opportunity to participate in professional development workshops throughout the year, as well as lifelong access to all of the tools and resources offered by our Center for Career Equity, Development & Success.

Learn More About Earning a Suffolk Business Degree

Let us know the best way to reach you, and our team will be in touch with more information about Suffolk University's Sawyer Business School.

Applying to Suffolk's MSM Program

Application Deadlines

  • Fall Semester: June 15 (International Applicants), August 15 (Domestic Applicants), then rolling; Submit your completed application by July 1 for Sawyer Business School Fellowship Employment consideration
  • Spring Semester: December 1 (International Applicants), January 4 (Domestic Applicants), then rolling; Submit your completed application by November 1 for Sawyer Business School Fellowship Employment consideration

Learn more about the advantages of priority applications.

Application Materials

  • Completed application
  • $50 Application Fee (waived for students who visit campus or attend an event virtually)
  • Resume
  • Unofficial transcripts of all post-secondary work. Admitted students enrolling in the program will need to have official transcripts, including proof of degree conferral, on file prior to their first class
  • Goal Statement (essay)
  • Reference/Recommendation (learn more)
  • Official TOEFL, IELTS, Duolingo or PTE-Academic Scores (international students only)

Note: Students must have passed a university-level statistics course in the past 5 years (B or better), have equivalent industry experience, or have an undergraduate degree in natural science (biology, chemistry, physics), engineering, math, business, computer and information sciences, finance, marketing, or social and behavioral sciences (psychology, economics, sociology and political science). Applicants not meeting this criteria may submit GMAT or GRE scores for consideration.


View current tuition and fees for this program

Financial Aid for Graduate Study

Suffolk University is pleased to offer both merit- and need-based financial aid to graduate students—these awards can be up to $20,000 per academic year. Merit-based aid is awarded based on the applicant's academic credentials presented on the admission application. No separate application is required for merit consideration.

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